Associate Professor, Department of Business Administration and Marketing, Universitat Jaume I, Spain
Diego Monferrer holds a Bachelor’s Degree in Business Administration from the Universitat Jaume I in 2004 and PhD in Business Management (Marketing) with mention of Extraordinary Doctoral Award by the same university in 2011.
Currently he is Associate Professor in the Area of Marketing of the Department of Business Administration and Marketing of the Universitat Jaume I, exercising his teaching and researching work since 2007.
In terms of research, he has developed several lines of work that include the market orientation, dynamic and marketing capabilities, business networks, international entrepreneurship, international marketing, public-private partnerships, banking marketing, service quality, relationship quality, tourist experience, sustainability and higher education. In 2014 he obtained the Young Researcher Award in the Area of Economic and Business Sciences of the IV edition of the Banco Santander Awards for the Recognition of Teaching and Research Activities of the PDI.
In the teaching area, in 2017 he obtained the University Teaching Excellence Award granted by the Social Council of the Universitat Jaume I in its VIII edition.