Carson College of Business, Washington State University, Pullman, Washington, USA.

Dr. Darrel Muehling is Professor and Chair of the Department of Marketing & International Business at Washington State University where he has been a faculty member since 1985. He received his Ph.D. in Business Administration (major in marketing, minor in communications and social psychology) from the University of Nebraska-Lincoln in 1985. His teaching interests include promotion management and principles of marketing (both at the undergraduate and graduate levels). He has been the recipient of a number of teaching awards since joining WSU.