The Consumer Component in Renewable Energy Use: Select Research


Georgia M. Lee (Editor)
Russ L. Cooper (Editor)

Series: Renewable Energy: Research, Development and Policies, Energy Science, Engineering and Technology


Renewable energy is available to consumers in three forms: (1) utility green pricing programs offered in regulated states, (2) competitive retail electricity products in deregulated or competitive markets, and (3) renewable energy certificates (RECs) purchased in over-the-counter transactions or through independent REC marketers. The objective of this book is to explore trends in consumer interest and awareness of renewable energy options through analysis of historical and regional survey data. This book documents green power marketing activities and trends in the United States and discusses the social acceptance of utility-scale renewable energy projects. (Imprint: Nova)

Table of Contents

Table of Contents


Consumer Attitudes About Renewable Energy: Trends and Regional Differences
(Natural Marketing Institute, Harleysville, Pennsylvania, National Renewable Energy Laboratory)

Green Power Marketing in the United States: A Status Report (2009 Data)
(Lori Bird and Jenny Sumner, National Renewable Energy Laboratory)

Community Response to Concentrating Solar Power in the San Luis Valley
(B.C. Farhar, L.M. Hunter, T.M. Kirkland, and K.J. Tierney, University of Colorado at Boulder, National Renewable Energy Laboratory)


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