Production and Consumption of Political Communication and Voting Behaviour


Harry Ph. Sophocleous – Neapolis University Pafos

Series: Political Science and History
BISAC: POL065000; POL050000

Voters consume political communications that are produced by the political system and partly shaped by the political issues of society. Electoral behavior is a practice of consumer behavior, and the voter is the prospective consumer of the “political market.” This book addresses the production and consumption of electoral communications and attempts to clarify the association between the ideological positions shaped by the parties and the ideological wants that are perceived and consumed by the electorates.

Table of Contents



Chapter 1. Introduction

Chapter 2. Theoretical Context

Chapter 3. Literature Review

Chapter 4. Research Methods

Chapter 5. Quantitative Data Collection

Chapter 6. Interrelation of Researchable Elements

Chapter 7. Qualitative Data Collection

Chapter 8. Discussion and Interpretations of Findings



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