Market Research in the Federal Procurement Process: Analysis and Select Assessments

$69.00

Cherese Hartell (Editor)

Series: Marketing and Operations Management Research
BISAC: POL024000

The federal government spends hundreds of billions of dollars annually to acquire goods and services from the private sector to support agency missions. Market research—the process used to collect and analyze data about capabilities in the market that satisfy agency needs—is critical to inform decisions about how best to acquire these goods and services.

This book assesses selected agencies’ market research guidance and policy and how selected agencies conducted market research on selected procurements. It describes the most common elements of the federal procurement process and resources that may be used in that process. (Imprint: Novinka)

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Table of Contents

Table of Contents

Preface

Chapter 1 – Market Research: Better Documentation Needed to Inform Future Procurements at Selected Agencies (pp. 1-40)
United States Government Accountability Office

Chapter 2 – ”Myth-Busting”: Addressing Misconceptions to Improve Communication with Industry during the Acquisition Process (pp. 41-56)
Daniel Gordon

Chapter 3 – ”Myth-Busting 2”: Addressing Misconceptions and Further Improving Communication with Industry During the Acquisition Process (pp. 57-72)
Lesley A. Field

Chapter 4 – Overview of the Federal Procurement Process and Resources (pp. 73-80)
L. Elaine Halchin

Index

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