Table of Contents
Preface
Acknowledgements
Chapter 1. Challenges to HR 4.0 in Global Business Scenario
(V. Harish, D. Krishnaveni and A. Mansurali, PSG Institute of Management, Coimbatore, India)
Chapter 2. Knowledge Management Practices for Employer Branding
(Arpana Kumari, GL Bajaj Institute of Management and Research, India)
Chapter 3. Industry 4.0 Impact on Human Resource Management
(A. Mansurali, V. Harish and M. Shanmugapriyaa, PSG Institute of Management, Coimbatore, India)
Chapter 4. An overview of EVP (Employee Value Proposition)
(Deepti Dubey and Geeta Rana, Swami Rama Himalayan University, Jolly Grant, Dehradun, India)
Chapter 5. Enhancing the Employee Experience in Industry 4.0
(Kulvinder Kaur Batth, Department of Commerce, K. C. College, Mumbai, India)
Chapter 6. Contemporary Issues of Employer Branding In India
(Bhakti Parashar and Ravindra Sharma, VIT-Bhopal University, India and Swami Rama Himalayan University, Jolly Grant, Dehradun, India)
Chapter 7. Application of Cloud Computing in Businesses
(Yogesh Pant, Swami Rama Himalayan University, Jolly Grant, Dehradun, India)
Chapter 8. A Study to Comprehend Indian Pharma 4.0 from Incubation to Innovation
(Pushpendu Rakshit and Pramod Kumar Srivastava, Amity Business School, Mumbai, Amity University, Maharashtra, India and School of Business, Galgotias University, Greater Noida, India)
Chapter 9. Training Needs Identification and Evaluating Its Effectiveness in Public Sector
(Geeta Rana and Ravindra Sharma, Swami Rama Himalayan University, Jolly Grant, Dehradun, India)
Chapter 10. E-Governance Catalysing Quality and Effectiveness of Educational Institutional Brand
(Taruna Dubey and Mamta Sharma, Udhampur Campus, University of Jammu, Jammu, India)
Chapter 11. Employer Branding: Strategies to Attract & Retain Talent in Academic with special focus on Private Higher Educational Institutions (PHEIs)
(Annu Tomar, Assistant Director [HR], Adbrrigade Marketings Pvt. Ltd, India)
Chapter 12. An Overview of Employer Branding
(Anjali Jindal and Shivani Agarwal, IILM Graduate School of Management, Greater Noida, Uttar Pradesh, India and KIET Group of Institutions, Delhi-NCR, Ghaziabad, India)
Chapter 13. HR 4.0 Case Studies
(D. Krishnaveni, A. Mansurali and V. Harish, PSG Institute of Management, Coimbatore, India)
About the Editors
Index
