Generation X, Y and the Baby Boomers

Olivia R. James (Editor)

Series: Social Issues, Justice and Status
BISAC: SOC026000



Volume 10

Issue 1

Volume 2

Volume 3

Special issue: Resilience in breaking the cycle of children’s environmental health disparities
Edited by I Leslie Rubin, Robert J Geller, Abby Mutic, Benjamin A Gitterman, Nathan Mutic, Wayne Garfinkel, Claire D Coles, Kurt Martinuzzi, and Joav Merrick


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To aid with a serious shortage of empirical studies on generational human resource management (HRM) preferences, Chapter One aims to add to the discussion in two ways. Firstly, by providing an extensive theoretical systematization of HRM practices which are likely to be the most effective for achieving high performance from the two prevailing generations in the contemporary workforce (Xers and Yers), and secondly by exposing empirical evidence from a comprehensive study on the topic. Chapter Two explores the engagement levels of Generation X and Y HR practitioners in South Africa. However, reference was also be made to the Baby Boomers in order to indicate the cross-impact among the three cohorts. Shifting to a focus on health between generations, Chapter Three covers the use of online health resources and levels of eHealth literacy among random samples of 996 Baby Boomers from the US, UK, and New Zealand (NZ). In conclusion, Chapter Four argues that in order to have sound mental health, a baby boomer will need to develop ways of challenging the brain and protecting short term and long term memory by regular brain activity and social interactions. Every individual is different but the general guiding principles can be personalized for each individual and practiced as a routine in daily life. (Imprint: Novinka)


Chapter 1. Generational HRM Preferences - Motivating XERS and YERS
Nina Poloski Vokic and Maja Vidovic (Faculty of Economics and Business, University of Zagreb, Croatia, and others)

Chapter 2. The Engagement Levels of Generation X and Y Human Resource Practitioners in South Africa
Nico Martins (Department of Industrial and Organisational Psychology, University of South Africa, South Africa)

Chapter 3. The Use of Online Health Resources and Information among Baby Boomers in Three Nations
Lynn Sudbury-Riley, PhD, Mary FitzPatrick, PhD and Peter J. Schulz, PhD (Management School, University of Liverpool, Liverpool, UK, and others)

Chapter 4. Translation of Biomedical Research Advances for Baby Boomers to Stay the Course Towards Longevity
Girish J. Kotwal, Rebekah Amarini and Sufan Chien (Price Institute of Surgical Research, Hiram Polk Department of Surgery, University of Louisville School of Medicine, Louisville, KY, US, and others)


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