Book Reviews

Contemporary Approaches of the Scientific Theory of Place Marketing – Place Branding in Globalized Conditions and Economic Crisis

"This impressive book offers a systematic, multi-perspective overview of place marketing approaches that will benefit students, researchers and practitioners alike. It is a much welcome contribution to the discussion." - Professor Can-Seng Ooi, Copenhagen Business School, Denmark

"A riveting and insightful book on the development of place marketing in times of economic turmoil. Androniki Kavoura presents theoretical know-how, the roles of business and social environments, trends, and future outlooks of place marketing and branding. An engaging and thorough contribution, useful to both scholars and practitioners." - Dr. Stathis Kefallonitis, School of Business, State University of New York at Oswego, USA

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Oral Cancer: Symptoms, Management and Risk Factors

"The book has a very attractive, colorful, eye catching cover, comprised of very high resolution imaging studies. The book is printed on high quality paper in easily readable font. Dr. Hao has selected an outstanding group of authors, all experts in their respective fields. Fourteen of the eighteen chapters in the book have been written by authors from Asia which is completely understandable given the high incidence of oral cavity cancer in that region." READ MORE... - Eugene N. Myers, MD, FACS, FRCS Edin (Hon), Distinguished Professor and Emeritus Chair, Department of Otolaryngology, University of Pittsburgh School of Medicine

"The content of the book concentrated on the clinical challenge of oral cavity cancer from aetiology, evaluation and treatment options with discussion of results – this is a very medical book and avoids involvement of the non-medical members of the “multidisciplinary collaboration team” who look after the psychology, rehabilitation and terminal care of the many patients who demand an equal amount of time from the health service as does the diagnosis and therapeutic management." READ MORE... - Professor Patrick J Bradley, MBA FRCS

"The book, although authored by international experts, draws primarily from a vast experience with oral cancer in Taiwan and emphasizes a collaborative approach that members of the editor's multimodality health care team have utilized to improve patient outcomes." READ MORE... - David W. Eisele, M.D., F.A.C.S., Andelot Professor and Director, Department of Otolaryngology, John Hopkins University School of Medicine

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Emotions, Temporalities and Working-Class Identities in the 21st Century

"This book is a masterful approach to the mismatches in temporal orientation that need to be negotiated by those whose life expectations break down during economic crises. Through the complex analysis of power structures, life course narratives, structures of feeling, emotions and identity processes, the authors in this collection propose a new and challenging vision of class." - Susana Narotzky, Professor of Social Anthropology, University of Barcelona

"This timely collection skilfully pulls out threads that reveal the complexity, evolution and contradictions of social class identity. The contributors’ focus on temporality and emotions fills a major gap in literature making this an essential sourcebook for academics, students and policy-makers." - Professor Vasilios Ioakimidis, Director of the Centre for Social Work and Social Justice, University of Essex

"It should be noted that the volume is a significant contribution to the exploration of the anthropological and social dimensions of social class. The authors successfully examine the vicissitudes of social stratification in an eloquent and systematic manner." - Stavros Tombazos, Associate Professor, Department of Social and Political Sciences, University of Cyprus

“Class issues are back forcefully : This is an excellent and insightful collection of empirical and theoretical essays on the making of working-class identities today. Very timely and well-researched, it draws not only on the global state-of-the-art debates but most importantly, grounded in Greece, the book contains brilliant macro-sociological extrapolations, drawn from the most violent austerity ‘laboratories’ of the European Union.” - Nicos Trimikliniotis, Professor of Sociology, Social Sciences and Law, at the School of Humanities and Social Sciences, University of Nicosia

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Dynamic Shapley Value and Dynamic Nash Bargaining

"The book Dynamic Shapley Value and Dynamic Nash Bargaining of Professor Yeung and Professor Petrosyan provides a new evidence of their indisputable scientific authority in the field of Dynamic Games theory and applications." READ MORE... - Professor Vladimir Turetsky, Ort Braude College of Engineering, Karmiel, Israel.

"This book makes a significant contribution to the game theory applications and methodologies as it provides in depth theoretical and mathematical expansions of the seminal work of Shapley value and Nash bargaining to a dynamic framework. Though its analyses involve an advanced level of mathematics, the book is an excellent reference text for academics and economists interested in real-life cooperative studies like trade pact, environmental collaborations and joint technology development. The book also provides the fundamentals for dynamic cooperative analysis, and itself can be regarded as a front-running textbook on the dynamic cooperative game theory applications and methodologies, especially with the solution concept and technique of cooperative subgame consistency (that were originated by the authors). Also, the Nash-Petrosyan-Yeung dynamic bargaining solution and the Petrosyan-Yeung dynamic Shapley value imputation are sophisticated game theory solutions that serious economists in need to know in their research on real-life economic cooperation problems." - Professor Sardar M. N. Islam (Naz) Ph. D., CPA, LL.B., M.A., Professor, VU Research; Professor of Business, Economics and Finance (2007 to 2017); Victoria University, Melbourne, Australia

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Aircraft Electronic Warfare from a Project Engineer

"In the modern history of nations, Electronic Warfare has changed the outcomes of battles seen and unseen. John Waters shares the seldom told insider view of Electronic Warfare and his role in the Fort Monmouth Electronic Warfare Laboratory. John's style is 'matter of fact'. It is amazing the influence his work has had on international events. The reader will gain a respect for how an engineer can change history one breakthrough device at a time." - Mr. Fredrick Carl, COO, InfoAge Museum and Science Center 

“What I liked the most was the author's constant innovation. It did not have to be a complex solution, it just had to work and get it to the warfighters. For some of the engineers at Electronic Warfare Laboratory it is a job, to a very few it is a quest, a mission, a calling that never ends. There is always one more threat, one more evil that has to be addressed. John Waters is truly one of the “Knights of the Ether” and I am honored to call him a friend." - Raymond A. Irwin, Chief Engineer, Army Electronic Warfare Laboratory

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An In Depth Look at Hungary

"This book continues the traditions of this series and approaches some socio-economic and historical aspects Hungary’s development. The book consists of four chapters, which were written altogether by twelve contributors." READ MORE... - Dániel Szilágyi, Regional Analyst, Hungarian Central Statistical Office, Budapest, Hungary

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Blockchain Technology and Applications

This scientific monograph is composed of nine chapters, with over nine contributors, which together form a comprehensive insight into the issues that are perfectly reflected in the title, Blockchain, Technology and Applications." READ MORE... - Associate Professor Bojan Grum, PhD, New University, European Law Faculty, Ljubljana, Slovenia

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Ureters: Anatomy, Physiology and Disorders

"The ureters remain unnoticed in the field of urology. Richard Santucci and Mang Chen, helped by more than 20 contributors, wrote an original textbook dedicated to ureteral pathology and its treatment. The conceptualization and publication of such a textbook was long overdue, and the final product is worth the wait. This book is appropriately targeted to urologists who are familiar with trauma and reconstructions." READ MORE... - Miroslav L. Djordjevic, , MD, PhD, School of Medicine, University of Belgrade

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The Happiness Compass: Theories, Actions and Perspectives for Well-Being

"The Happiness Compass covers a wide range of interesting topics related to subjective well-being. Its multi-disciplinary approach – psychology, economics, politics, social psychology, urban planning, religion, and health – provides a wide-ranging overview of the importance of well-being. Moreover, the case studies in various countries worldwide, international comparisons, and the description of numerous characteristics affecting subjective well-being demonstrate the growing importance of this research field almost everywhere. Francesco Sarracino’s edited volume indeed serves as a compass for many scholars interested in this fascinating Beyond GDP research." - Hans Schmeets, Special Professor of Social Statistics, Maastricht University

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β-Glucans as Natural Biological Response Modifiers

"This is an excellent reference book focusing on the wide variety of biological effects of ß-glucans. Despite the ample scientific literature supporting their promising effects as natural biological response modifiers, enthusiasm for ß-glucans as potential therapeutic agents has been tempered by conflicting results, source and structural heterogeneity and lack of understanding of their actions at the molecular level." READ MORE... - G. Rafael Fernandez-Botran, Ph.D., Associate Professor, Department of Pathology & Laboratory Medicine, University of Louisville

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